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Case Study · Colorectal Surgery Clinic

Jason Lim Endoscopy & Surgery

A two-centre endoscopy and colorectal practice in Singapore. Jason Lim Endoscopy & Surgery got a site that explains, reassures and books.

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The Jason Lim Endoscopy & Surgery website on a laptop and a phone
Client
Jason Lim Endoscopy & Surgery
Industry
Colorectal Surgery Clinic
Services
Website Design, Website Development
Location
Singapore

Client Profile

Who They Are

Jason Lim Endoscopy & Surgery Pte Ltd runs endoscopy and surgical services from more than one centre in Singapore. The idea is fast access and convenience: a one-stop practice that partners with HC Surgical Specialists so patients can reach it through a network of Medisave-accredited clinics across the island.

Dr Jason Lim is a consultant general and colorectal surgeon who trained in Singapore and completed a fellowship in Denmark in advanced proctology, functional bowel disorders and pelvic floor disorders. His two centres are HC Endoscopy & Piles Centre at Ghim Moh and Jason Lim Endoscopy & Piles Centre at Novena Medical Center.

The Brief

What We Set Out To Do

Three things had to happen on this page. A patient needed to understand what colorectal and digestive services were on offer, trust the surgeon providing them, and book without hunting around. The hero shows the clinic's lit signage with a Schedule Appointment button, an About section lays out the vision and mission, and three service cards for endoscopy, anal surgery and colorectal surgery each come with their own booking link.

Dr Lim's training and approach come next, followed by two location cards with full addresses and directions, a Contact Us banner, and a footer with opening hours, phone numbers and email.

Our Solution

What We Built

  1. 01

    Signage Hero

    The clinic's lit signage in a photo, a headline about personalised specialist care and a green Schedule Appointment button.

  2. 02

    About, Vision And Mission

    A team photo next to a short introduction to the practice, then two cards setting out the vision and the mission.

  3. 03

    Colorectal And Digestive Services

    Cards for Endoscopy Procedures, Anal Surgery and Colorectal Surgery, each carrying its own Schedule Appointment link.

  4. 04

    Meet Dr Jason Lim

    The surgeon photographed at his desk, with his training background and approach to care beside him.

  5. 05

    Two Clinic Locations

    Photo cards for the Ghim Moh and Novena centres with full addresses, each linking to directions.

  6. 06

    Contact Banner And Footer

    A dark banner over a treatment room photo with a Contact Us button, then a footer listing the address, hours, phone numbers and email.

The Finished Site

Scroll Through The Home Page

The full page as it looks on a desktop screen. Scroll inside the window to see every section.

The Jason Lim Endoscopy & Surgery home page, top to bottom

Our Work

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