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Cylas Tee

Google Ads

Show Up When Customers Search For You

Somebody, right now, is typing what you sell into Google. Google Ads puts you in front of them at that exact moment. We build and run the campaigns, keep your budget on the searches most likely to turn into a customer, and report back once a month in plain English. The account stays in your name, and the ad spend goes straight to Google, not through us.

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Usually replies within 12 hours · Fixed quote before starting

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The Unfair Advantage

Be There At The Exact Moment They Search

Did you know? Somebody is typing what you sell into Google right now, and one of your competitors is at the top of that page.

That is the unfair advantage of Google Ads. You don’t have to convince anyone they have a problem. They already know, they have already decided to look, and they are telling Google exactly what they want. All you have to do is be there, with the right message, and a page that delivers on it. Everything else in marketing is harder than this.

Can you get there without ads? Yes, with SEO, and we will happily build that for you too. But it takes months. Google Ads can put you at the top of that page this week, and the data it gives you tells you which keywords are worth ranking for later.

Get My Google Ads Proposal

Advantage #1

Only Pay For People Who Are Looking For You

A billboard is seen by everyone driving past, whether they care or not. A Google ad is seen only by someone who just searched for the thing you sell, in the place you serve. You pay when they click, not when they scroll past.

The real skill is in what you don’t pay for. A proper negative keyword list stops your budget going to job seekers, students and people looking for a free version. Most accounts we take over have never had one, and that alone is often the biggest saving we make in month one.

What if I tell you that a big slice of the budget in a neglected account goes to searches that were never going to buy? We have seen it enough times to stop being surprised.

Advantage #2

A Page That Delivers On The Ad

The ad promised “business coaching for consultants”. The homepage says “welcome” and offers eight things. The visitor feels they clicked the wrong link and leaves within seconds. You paid for that click.

Because we build websites and landing pages for a living, we don’t treat the page as someone else’s problem. If the page you have will not convert the traffic, we tell you before launch and we can build one that will. The ad and the page are one job, and we do the whole job.

Honestly, a better page often improves results faster than a better ad. We would rather fix that first than spend your budget proving the point.

Advantage #3

Know What Every Enquiry Cost You

Google Ads gives you more data than almost any other channel, but only if conversion tracking is set up properly. Without it, Google optimises for clicks, and it will happily buy you more of the wrong ones.

We set up Google Ads conversions and GA4 before a dollar is spent, so every call, form and purchase is counted. Then your monthly report tells you what you spent, how many enquiries it brought and what each one cost. Not impressions, not click-through rate. The number that matters.

Once you know what an enquiry costs, every decision gets easier. Scale, pause, or hand those winning keywords to SEO. You decide, with real numbers in front of you.

Who It's For

Google Ads Works Best When

Google Ads is for catching demand that already exists. If nobody searches for what you sell yet, Meta Ads is usually the better starting point, and we will say so.

  • People Already Search For Your Service

    Your customers type what you offer into Google. That is existing demand, and it is the cheapest kind to capture.

  • You Sell Products Online

    Shopping and Performance Max campaigns put your products, prices and photos in front of people ready to buy.

  • You Serve Specific Places

    Campaigns can be pointed at a city, a country or a region, so you only pay for clicks from people you can actually serve.

  • You Want Enquiries This Month

    Search campaigns can bring in calls and form submissions within days of launch, while SEO is still warming up.

What's Included

What’s Included In Google Ads Management

Everything needed to run the account well, month after month. No add-ons you have to ask for.

  • Keyword Research

    Buyer-intent keywords mapped to each of your services, plus a negative keyword list so you stop paying for searches that were never going to buy.

  • Campaign Structure

    Search, Performance Max and remarketing campaigns set up so you can see at a glance which service and which market is paying.

  • Ad Copy & Assets

    Responsive search ads, sitelinks and callouts written for your market, then tested against each other so the better ad wins.

  • Conversion Tracking

    Google Ads conversions and GA4 set up and checked, so bidding optimises for real leads and sales, not clicks.

  • Weekly Optimisation

    Search term reviews, bid adjustments and ad tests every week. Small changes, made often, add up.

  • Monthly Report

    What you spent, how many enquiries it brought, what each one cost and what we are doing next. In plain English.

Our Campaign Process

How We Run Your Campaigns

Fully remote and time zone friendly. You get a clear weekly rhythm and one person to talk to, wherever you and your customers are.

  1. 01

    Audit & Strategy

    The hardest part is understanding your offer, your margins and what a good month actually looks like for you. We look at your website, your audience, anything you have run before and how it was tracked. Then we agree on a goal and a starting budget that makes sense for your market. At the end of this step we will both know whether we are a good fit. If ads are not the right move yet, we say so here, before you spend a dollar.

  2. 02

    Tracking & Landing Page

    Conversion tracking, GA4 and the pixel go in before a single dollar is spent. If we can’t measure it, we don’t run it. At the same time we look hard at the page your clicks will land on, and if it will not convert, we fix it or build one that will. You will need to give us access to your accounts and your website, and we will set up any you don’t have yet, in your name. Not glamorous, but it is the step that decides whether the rest works.

  3. 03

    Launch & Optimise

    Campaigns, audiences and ads go live in the countries and languages you target, and every result is counted from day one. Then the real work starts. Ads, audiences and bids are tested every week, and budget moves to what is working. Your job at this stage is to answer the enquiries. Honestly, this is the simplest step for you and the busiest one for us.

  4. 04

    Report & Scale

    Once a month you get a report in plain English that you can read in five minutes: what you spent, what it brought in, what each enquiry cost and what we are doing next. We go through it on a call in your time zone if you want one. When the numbers say scale, we scale. When they say stop, we tell you, even if it costs us the account. Judge us at the end of month three, not week one.

Google Ads Pricing

If you’re looking for a “cheap” or a quick one-and-done service.

We’re probably not the best fit.

And to be honest, no profitable ad account was ever built in a week. The first month is spent collecting real data, the second is spent acting on it, and by the third we both know what works and what to scale. That is why we ask for one month minimum, then it runs month to month. We optimise weekly, so you see what is changing as it changes.

A few more honest notes before you look at the numbers. Ad spend is separate and is paid by you, directly to Google or Meta, from your own account. We never touch it and never mark it up. And nobody can guarantee a return on ad spend, so we don’t. What we can promise is proper tracking, disciplined weekly testing and a report that tells you the truth.

The following are our starting prices. The true investment depends on your ad spend, which can only be agreed once both parties understand the scope, your market and how competitive it is. If you already have an idea in mind, contact us directly to get a quote.

A one-time USD 1,000 setup fee covers the account audit, conversion tracking and campaign build. After that, the management fee is 20% of your monthly ad spend.

Google Ads Management

Your Google Ads account, fully managed. One-time setup, then 20% of your monthly ad spend as the management fee.

From$1,000USD setup

  • Account & conversion tracking setup
  • Campaign build
  • 2 ad creatives included
  • Weekly optimisation
  • Monthly report
  • You own the ad account
Start My Google Ads

Ad spend is paid directly to Google or Meta from your own ad account, so you always know exactly where every dollar went. Our management fee is 20% of your monthly ad spend, billed monthly. Minimum one month, then month to month.

See The Work

Websites We Have Designed And Built

Real projects, from personal brands to clinics and online stores. Hover over one to scroll through the site, or open it for the brief and what we built.

All Case Studies

FAQ

Frequently Asked Questions

Straight answers to the questions we hear most. If yours is not here, just ask.

Will I Own My Google Ads Account?
Yes. Campaigns run in an account in your name, with your billing details. If we ever stop working together, you keep the account, the campaigns and every bit of history. We are added as a manager, nothing more.
How Soon Will I See Results?
Search campaigns can bring enquiries within days of launch. The first 4–8 weeks are still a learning period though, while we refine keywords, ads and bids on real data. Judge the account at the end of month three, not week one.
Can You Take Over My Existing Account?
Yes. We start with an audit of what is already running and how it is tracked. We keep what works, restructure what doesn’t, and you lose none of your account history.
Should I Run Google Ads Or Invest In SEO?
Ads bring traffic immediately while you pay. SEO builds traffic that keeps compounding, but it takes a few months. If you need enquiries now, start with ads. Many of our clients run both: ads for this month, SEO for next year.
Do You Run Shopping Campaigns?
Yes. For online stores we set up Google Merchant Center and run Shopping or Performance Max campaigns from your product feed.
How Much Should My Starting Budget Be?
Enough for the campaign to gather real data in the first month. That number depends on what a click costs in your market, and we work it out with you before launch. Ad spend goes straight to Google from your own account. Our management fee is separate: 20% of what you spend, billed monthly.

Our Guarantees

Promises We Put In Writing

We would rather work for free than see an unhappy client. These are the guarantees every project comes with.

Your Accounts, Your Data

Everything runs in your own Google Ads, Meta Business Manager and GA4 accounts, in your name, with your billing details. We are added as a manager, nothing more. If we ever part ways, you keep the account, the campaigns, the audiences and every month of history. No agency should hold your data hostage, and we won’t.

Plain-English Monthly Reports

Once a month you get a report you can read in five minutes: what you spent, how many enquiries or sales it brought, what each one cost and what we are doing next. No 40-page PDF, no vanity metrics, no glossary required. If you can’t explain your own report to a friend after reading it, we have failed, and we will rewrite it.

Our Time Is Limited

Running a Google Ads account properly takes real attention every single week, and we want every client to get the attention they deserve. So we only onboard a handful of new projects each month. If you are remotely interested in getting started, we strongly suggest you contact us today to reserve a slot.
Reserve Your Slot

Got A Question?

Get Found By Customers Ready To Buy

Send us your website and tell us what a good month looks like. We will come back with a campaign structure, a starting budget for your market and a fixed quote.

Get My Google Ads Proposal

Usually replies within 12 hours · Fixed quote before starting