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Cylas Tee

Case Study · Relationship Coaching

Eternal: About Page

The About page for Eternal, where the reader feels the problem of choosing a partner before meeting the course that solves it.

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The Eternal: About Page website on a laptop and a phone
Client
Eternal: About Page
Industry
Relationship Coaching
Services
Website Design, Website Development

Client Profile

Who They Are

Eternal, The Eternal Course in full, is an online education programme for women who want a compatible partner for life. The problem it tackles is simple to state: nobody teaches us how to choose a partner, so grown adults go looking for one with no idea how to recognise the right person.

The mission is to put that missing education online so women anywhere can learn to find a relationship that lasts. The vision is bigger: a world where every person is equipped to find their forever person.

The Brief

What We Set Out To Do

An About page is usually a company talking about itself. This one works differently. The reader is meant to feel the problem first and meet the solution second. A full-width hero opens on The Eternal Story, large serif type states the problem, and a dark narrative section moves through growing up, searching and feeling lost.

From there the page covers what school never teaches about attraction and conflict, then the mission and vision, and offers two ways forward: a Free Training button and a Contact Us bar.

Our Solution

What We Built

  1. 01

    Full-Width Story Hero

    A warm photo of a couple with the title The Eternal Story set over it in serif type.

  2. 02

    The Problem Statement

    Big serif text on white saying that nobody is taught how to choose a lifelong partner, with one word picked out in red script.

  3. 03

    Red Action Strip

    A thin band urging the reader to create their own love story now.

  4. 04

    Dark Narrative Section

    Three staggered paragraphs on charcoal that follow the journey from growing up to searching to feeling lost.

  5. 05

    What School Never Teaches

    Overlapping portraits next to a short statement, then a list of the things school never teaches about attraction and conflict.

  6. 06

    Mission, Vision And Free Training

    Two image-led blocks on dark panels, a white card with a Free Training button and a red footer bar carrying Contact Us.

The Finished Site

Scroll Through The Home Page

The full page as it looks on a desktop screen. Scroll inside the window to see every section.

The Eternal: About Page home page, top to bottom

Our Work

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